Is The Ray Edwards Copywriting Academy Worth The Hefty Price Tag?

Copywriting is a really excellent way to make money using your wit and skills as a writer. It’s an excellent job opportunity for anyone that fancies themselves a writer but the problem is that it can be difficult to get your foot in the door.

If you want to start making a living writing on your own time, making good money doing it you are probably going to need a little bit of help.

Fortunately, there are plenty of online courses out there that are designed with showing you the ropes in mind. For that reason today we will be taking a look at the Ray Edwards Copywriting Academy.

Ray Edwards Copywriting Academy Review

So, What Exactly is the Ray Edwards Copywriting Academy?

The Ray Edwards Copywriting Academy is a program that is designed, as the name suggests, to teach you how to produce some effective copywriting.

If you aren’t familiar with the term copywriting it can refer to pretty much any written work done for commercial purposes though it is usually done in the context of sales.

In fact, one of the phrases of the Ray Edwards Copywriting Academy is that people love to buy things but they hate being sold to.

The purpose of effective copywriting is to attract people’s attention towards products that they might be interested to in the hopes that they will buy it.

Naturally, if you are good at copywriting there is quite a bit of money that can be made in the world of sales copy, but first you have to get good at it.

The Ray Edwards curriculum takes place online and actually has quite a bit of street cred to its name, if only because of the man that has designed it.

Ray Edwards is one of the most successful copywriters in modern history.

His work with Tony Robbins in particular has boosted the speakers profile to the point that he has moved millions of copies of his books world wide.

In the Ray Edwards Copywriting Academy, he shares what he has learned on the job in easy to understand training modules that should show you how to get your foot in the door.

The course features over eighty lessons (plus plenty of bonus content) that is spread out over eight modules.

The idea behind the course is that these eight modules will prepare you to begin copywriting yourself, though of course completing them does not hold the same weight as a college degree as far as the job market is concerned.

Does that mean it isn’t worth your time?

Nope.

Copywriting is a relatively loose filed and if you can do it well, you will find work somewhere.

How it Works

The course structure for the Ray Edwards Copywriting Academy is linear meaning you start with the very basics and then slowly work your way up towards some more advanced material.

This structured environment is actually really nice because it opens the work up to even people that don’t have any experience whatsoever.

The work itself consists largely of videos but there is also some interactive material as well.

There are also plenty of examples that will show you how to properly edit and draft your work.

All in all the material provides great insight into what exactly it is that copywriters do.

Before you Buy

Before you buy you should keep in mind a few things. First, you don’t absolutely need a class to learn copywriting.

While there is a learning curve to the job that many people may feel more comfortable working out in the classroom rather than the professional world, you definitely still can teach yourself how to be a good copywriter.

The other thing to keep in mind is that saying you went through the Ray Edwards Writing Academy isn’t going to get you jobs.

I know I mentioned this earlier, but this course doesn’t hold the same weight as a degree.

While a diploma in marketing or even English Literature might be enough to show potential employers that you know your stuff, the Ray Edwards Academy probably won’t be.

Like I said this isn’t the end of the world but it also something of a bummer.

The Price

Unfortunately the price of this course is pretty steep.

In fact, if you want to enroll today it is going to set you back about $2000-roughly the price of one semester at your average community college.

The price tag doesn’t necessarily make the program inaccessible but I think that it does mean only serious learners should consider applying.

If you arne’t positive that a career in copywriting is for you, there are other ways that you can et some basic knowledge on the field without spending a bunch of money.

Before you commit to the Ray Edwards Academy I recommend that you explore some discussion boards, take a look at some videos, and even try and see if you can score a freelance copywriting job on your own.

If, after doing these things, you feel confident that this is a career path you would like to explore, you can then feel free to see what the Ray Edwards Academy has to offer.

Conclusion

Personally I think that the Ray Edwards Writing Academy has a lot going for it.

The moderator is knowledgeable and his many years of experience certainly work to this courses favor.

That said, the price does make me hesitate a little bit.

You can learn the ropes of copywriting for free with a little bit of ingenuity, and while a structured class setting is definitely going to work to many people’s benefit, it’s still a little bit difficult to justify spending his much on a program of this nature.

Now that said, if you already know that you are into copywriting but you just haven’t learned everything that you need to be successful at it yet, than this program can definitely serve as a great way to cover the basics and get started in a rewarding and lucrative career path.

A nontraditional one, that is and I am all about taking the road less taken.