Making money online is truly an amazing thing and there is no better way than through building your very own niche website that you can monetize in many different ways.
As a beginner in the world of making money online you will most likely dabble with some type of multilevel marketing gig or one of the many make money scams that popup all over the place.
With my experience, I have come to the conclusion that the only real way to make a living online is to either create some type of product or simply sell other people’s products.
Niche marketing has been around for awhile now and it is tested and proven to withstand the many changes that Google has thrown out over the years.
Today I want to show you exactly what it takes to not only build a niche website but how to monetize it and grow it into making thousands of dollars a month.
Understanding Niche Marketing
There are several things you need to know before we get into the meat and taters, and if you can grasp this very section of this post, I can promise you that you WILL make thousands of dollars from a simple niche website.
First, you need to know that this whole process does not happen overnight and it does require some work and patience.
I made my first $1 about 3 months into things and even at that, there are no guarantees that you will do the same.
The whole idea behind creating a niche website that makes money is to build it out with different aspects of any given niche, which will build you traffic and ultimately a solid income.
Secondly, be ready to make mistakes and “fail” a couple of times before you fully understand what it is that you are doing.
For me, I followed too much of what the gurus taught and it led me into many different directions which left me scratching my head.
I’m really stubborn though and I wouldn’t learn everything I know any other way as I know exactly what works and what doesn’t work.
Like they say, successful people didn’t become successful without ever failing.
Don’t ask me who “they” is, and just go with it.
I have not failed. I’ve just found 10,000 ways that won’t work.
– Thomas A. Edison
So whether you’ve failed or not, I’m sure this post will not only show you how to build your own niche website, but also give you the motivation to keep going until you find that right niche and make this whole online thing work.
Let’s get to it.
It All Starts With YOUR Passion
Forget about the money and think about something you actually enjoy doing.
Forget about it now and even while you’re building out your site as that is a sure way to fail miserably with this business.
Take the time to figure out several things you are truly passionate about or even some things that you are interested in learning more about.
If you’re like me and you think you have no interest in anything, you can actually go with your experience.
For me, I’m a dad, so I started my first website on “parenting”.
Not only was I not interested in this niche, it was just a broad topic that left me wondering why I wasn’t making any money.
Going at this broad topic is the best way to overwhelm you and ultimately have you on the failed section of online marketers, so try to break down your interest into a smaller category.
Narrowing Down Your Niche
This is one thing that confuses the crap out of people and I know it left me going back and forth with this as it is not the easiest thing to comprehend.
The thing most people don’t understand is that there are actually two different ways to go about making money with a niche website and I would like to explain them both.
This is probably the most taught method of making money online due to the fact that it is easier to rank, create content around, and ultimately make money.
There are several downsides to this approach and one of them is the fact that there is usually a ceiling as to how much money you can generate from a single site.
Another reason is that you can only build out a site so much before it hits that plateau, which will obviously lead to limited income and eventually a site that you can’t go any further with.
That’s not always the case, but something you need to consider when picking your actual niche.
Again, NOT ALL micro-niche sites are limited but I’ll be covering more on that here soon.
Authority Niche Site
This is probably the best route to take with your niche website and it’s really just the opposite of what makes micro-niche sites limited.
With an authority site, you can create a site that will last many, many lifetimes and the income potential is really up to you.
Creating an authority site will give you room to expand and Google is always in favor of these types of sites anyways.
Whatever it is you decide to choose, I’m sure you can build out a site that will make you at least $1,000/month.
As long as you can understand that this is one of the few situations where you are NOT the jack of all trades then you will be able to pick that perfect niche and make money online.
Research, Research, Research
Now that you have a topic in mind, you need to think about several things which will let you know if you have a solid niche in mind.
- What types of products can you promote?
- Can you build out your site with at least 100 posts?
- What type of competition are you up against?
- Are you still too broad?
Google the hell out of the topics related to your niche and do some keyword research on things that are relevant to your niche that you can build out later.
Make sure you’re not going up against popular sites covering the first 3 pages of Google, (not to say that you can’t outrank them), but it’s just something you don’t want to deal with.
Make sure you have products that you can review as that is by far the best way to get super targeted traffic of people that are ready to spend money, which I guess I can cover on next.
How Money is Made With Your Niche Website
This is our end goal, but don’t let this take away from the work that is needed to make this whole niche website work.
However, I do need to explain the process or you might get confused moving forward with your site, so here are the different ways on how you will be making money with your site.
- Selling your own products
- Affiliate Marketing (selling other people’s products)
For this post, I want to focus mainly on affiliate marketing as I’m sure a lot of you don’t have actual products to sell.
If you do happen to have your own products, let’s just leave that out of this and pretend you don’t have it as the affiliate marketing business model is just simply amazing and very much profitable and easier to work with as you don’t have to deal with shipping or any customer service type nonsense.
Affiliate Marketing in a Nutshell
I have a whole post dedicated to affiliate marketing, but I can give you a quick rundown on everything so you can see how this will fit into your niche website.
Affiliate marketing is nothing more than taking other people’s products and selling them to make a commission.
Sites like Amazon and Ebay are willing to pay you to market products from their site, which helps you, them, and someone looking for that product.
Super simple model, but very, very profitable.
You should be, because this business is definitely a life changer and you could possibly be making a full-time income come this time next year if you follow everything I outline in this post.
Choosing a Domain Name
Most people get wrapped around the process of choosing a domain due to the confusion brought upon the online world by the gurus who are only trying to take your money.
For the most part, start your thought process with your actual niche in mind as there are still many great domain names pertaining to various niches.
If you can’t get bestdogtoys.com you can step into the “creating your brand” type of domain, which doesn’t necessarily have to deal with your niche but rather a name that you can brand.
There are so many ways to go about this but find something you like and know you can brand regardless.
Get creative and do know that adding something so simple as “a” or “the” can uncover some amazing domain names.
What I like to do is see if I can have this name fit a Twitter or Pinterest handle as this is a great way to expand your site and a way to get more free traffic.
twitter.com/thedogdude…something like that.
Picking a Theme – Paid VS Free
A theme is what will give your site the style and look that most people tend to overthink.
There are thousands upon thousands of themes to choose from but this is also a step you don’t want to spend too much time on as you can always change your theme at a later time, which you’ll most likely be doing.
For starters, a free theme is perfectly fine and will do just as good as a paid theme would.
Pick a simple, basic looking theme so you can save yourself from being confused.
Now once you start understanding your wants VS your needs, you can consider buying a theme that has all the stuff you find necessary for your site.
I use the Genesis Framework by Studiopress for all my sites because not only is it super simple and easy to work with, but it has everything you could possibly need for SEO and all that behind the scenes stuff.
Not recommended at this point, but something to consider at a later date.
Indulge in Your Niche
Be the authority.
Whether it’s a micro-niche site or an authority site that you plan on building, you want to be the subject matter expert (at least in the eyes of google) and that can be done by really just building out your site on various topics.
Search for topics on your niche and actually read what other “experts” have to say about them.
Along with not being the jack of all trades, try not to be the know it all as linking to other blogs is a great way to get some solid and trusted link juice.
Create some google alerts on new products, news, and whatever it is you feel you should be “in the know” regarding your niche.
Imagine being the first to publish a review on the latest and greatest product in your niche and how much traffic that one post can get you.
It’s pretty crazy actually.
Also visit forums, Facebook fan pages, and other social media sites that you can get involved with, and yes, interact with other people there too.
Stick to the Basics
If you’re not so new to the world of online marketing and you’ve come across all these “secrets” to getting traffic I want you to pretend you never saw them.
All these tricks and ways to game the system is a great way to lose your business overnight and I’m sure you don’t want that.
Don’t try to be like any of the gurus that teach improper back linking and poor SEO habits as they are only looking out for themselves.
Create engaging content, focus on being the authority in your niche, and the traffic will not only come, but it will last for as long as you decide to keep your site going, which I’m hoping is forever.
Ready to Build Your First Niche Site?
In the beginning, this may be a bit scary to most, but I can assure you that the whole website building process is not like it used to be, even just five years ago as there is no crazy coding required to make things happen.
Gone are the days of getting the proper training here, getting a domain there, and having your site’s hosting somewhere else.
Thanks to a site called the Wealthy Affiliate the process is super simple and they specifically designed it for online marketers.
Who said you couldn’t bundle?
Get a domain, build your site, and have it all hosted in one platform.
How about some support?
Get questions answered within seconds, interact through a live chat, and network with some of the top affiliates in the online space.
You will not find anything like it and I can promise you that you will absolutely love what they have to offer.
On top of that, they offer a free membership, which gives you two free websites, access to some awesome training, as well as their live chat feature which is beyond amazing.
There is no credit card required so you definitely want to create your free membership and at the very least see what they have to offer.
Trust me, you won’t regret it.
If you’re ready to build your first niche site, get started today and start building the foundation to something that will change your life forever.
If I can do it, you can too!
I hope this post has given you the best understanding of how to build a niche website and please do ask if you are still confused with any of this and I will gladly assist you.
I am also a member of Wealthy Affiliate so you can see my profile here as that is the same platform I use for all my website needs.
Thanks for reading!
Owner, A Work at Home Jobs